Business Plan Template

Article byAshish Kumar Srivastav
Reviewed byDheeraj Vaidya, CFA, FRM

Free Business Plan Template

One can define the business plan template as the blueprint of your business plan on the Excel template. It includes all your business objectives to be achieved and a detailed plan of how you are going to achieve them. You will be required to present the business plan template to the investors if you need to secure funds for your business.

Anyone wishing to start a new business must create a business plan. It can be created with an excel template, considered the smartest way to create a business plan. It is a handy and straightforward tool that consolidates all the required information to create a business plan. It could prove whether a business will work and whether the market exists for its products or services.

Business Plan Template 1

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Business Plan Template 1-1

You are free to use this image o your website, templates, etc, Please provide us with an attribution linkHow to Provide Attribution?Article Link to be Hyperlinked
For eg:
Source: Business Plan Template (

About the Business Plan Template

  • It is an Excel-based document that includes a detailed business plan with desired objectives to be achieved and strategies. It is of considerable use to you, including the investors who will invest their money in your business. It includes every step of how the business will operate, financial planning, and whether the business is sustainable in the future. It will generally have stated objectives, strategies, finance, sales, and marketing.
  • It includes all the relevant information required to present to the investors. It presents the information in a way that makes the investors invest in the business. Once investors decide to invest money in the business, the business owners can initiate business according to the plan written in the template.
  • The owner should make sure that they should strictly follow this template. There should not be any diversion. If the business plan is required to change, one can easily customize the template to insert the required changes. It should cover all aspects of the business that considerably impact the business.

This template is very critical in the following circumstances:

  • If you want to start your new venture or business;
  • If you need to restructure your existing business;
  • To set the desired objective, which one can achieve.
  • To raise a fund to start a new business from the investors.


  • This template presents the plan in a structured way, which makes the idea clear behind the business.
  • It helps in achieving the objectives step by step and solving the issues that come in the way towards achieving the stated objectives simultaneously.
  • It provides strategies with the help of which business will proceed.
  • Such a template is often a regulatory requirement if you are supposed to secure external business finance.
  • With this template, you can monitor business and achieve the stated objectives in a disciplined way.
  • It ensures that all the concerned persons work towards the same objective and goals.
  • The template also lets you plan your future course of action.

Key Elements

It must include all the critical information concerning the business and how it will proceed to convey the message to the investors and analysts that the business will sustain itself in the future. The business plan template elements could make you secure business finance from investors.

The following are the significant elements to be considered while creating a business plan template:

#1 – Nature of Business

It starts with the nature of your business. In this section, you need to describe your business’s products and services to potential clients.

#2 – Business Objectives

At the very outset, you should ensure that the business plan template has clear objectives that are achievable and sustainable from the business perspective. It should also specify the period when one shall achieve the objectives.

#3 – Skillset and Relevant Experience

It should have a section where you should include your skills and relevant experience to run the business. It is very critical for the success of the business.

#4 – Target Clients and Customers

We all know that the customers and clients are the ultimate users of the goods and services a business produces. Therefore, this should define the clients and customers for producing the goods and services.

#5 – Target Market

The business plan template must include the target market of the business. It should also include how one should create demand in a particular market.

#6 – Sales & Marketing

This section template required the sales and marketing strategies to sell the goods and services to potential clients—the kind of brand and logos used for marketing your product and services, including the prices. In addition to the above, you should describe the quality of products and services in detail so that clients know well about the goods and services.

#7 – Financial Planning & Forecasting

This section requires a template to provide a detailed financial planningFinancial PlanningFinancial planning is a structured approach to understanding your current and future financial goals and then taking the necessary measures to accomplish them. Because this does not begin and end in a specific time frame, it is referred to as an ongoing more & forecasting overview.


  • A well-described business plan template demonstrates the ability of the business to understand its target customers or clients and how to create the demands for its products and services. Furthermore, a well-explained business plan template can easily secure investors’ finances as it includes all the relevant information, which is vital for the very foundation of the business under consideration.
  • It also explains how you and your business differ from your competitors and how your business will attract potential clients and customers. One should present it with facts which could include a survey of its goods and service, clients’ views on the quality of products, statistics figures, etc.
  • It should also be defined the risk business will face during the ordinary course of business so that investors are well informed about the risk in advance and the ability of the management to manage the risk to make a profit in the long run.
  • Lastly, a business plan should not be confused by giving detailed information about everything. Instead, it should include the information in a manner that is important for the investors and lenders to understand the fundamental objective and its strategies in a concise format.

Recommended Articles

This article has been a guide to Business Plan Templates. Here we provide you with a free business plan template that defines a blueprint of the business along with elements and benefits. Also, you can download and use this template in Google Sheets, PDF, or ODS format.

You can also take a look at our other useful articles: –

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