Seth Godin Books

Updated on March 12, 2024
Article bySayantan Mukhopadhyay
Reviewed byDheeraj Vaidya, CFA, FRM
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Top 8 Best Books by Seth Godin [Updated 2022]

Seth Godin is considered the marketing guru of this era. His ideas are so unique and refreshing that anybody from any walk can benefit from them. Below is the list of books by Seth Godin to read in 2022:

  1. Permission Marketing: Turning Strangers into Friends and Friends into Customers ( Get this book )
  2. The Dip: The extraordinary benefits of knowing when to quit (and when to stick) ( Get this book )
  3. Linchpin: Are You Indispensable? How to drive your career and create a great future? ( Get this book )
  4. Tribes: We need you to lead us ( Get this book )
  5. Poke the box ( Get this book )
  6. The Icarus Deception: How High Will You Fly? ( Get this book )
  7. Purple Cow: Transform Your Business by Being Remarkable ( Get this book )
  8. What to Do When It’s Your Turn (and It’s Always Your Turn) ( Get this book )

Let us discuss each of the Seth Godin books in detail and its key takeaways and reviews.

Seth Godin Best Books

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#1 – Permission Marketing: Turning Strangers into Friends and Friends into Customers

by Seth Godin Permission Marketing : Turning Strangers Into Friends And Friends Into Customers(text only)1st (First) edition[Hardcover]1999

Seth Godin Book Review:

Traditional marketing is dead. It is the age of permission marketing. And no matter what marketing person you are – from a digital marketer to a marketing executive in a brick and mortar business model, you can use this book as a manual. This book can teach you what permission means and what you need to transform your interruption (read ‘traditional’ marketing) even for building an online business.

Key takeaways: In this book, you will learn what permission marketing is and how to learn and apply it. Plus, you will also learn about different levels of permission.

<< Get this book >>

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#2 – The Dip: The extraordinary benefits of knowing when to quit (and when to stick)

The Dip: The extraordinary benefits of knowing when to quit (and when to stick) by Godin, Seth (2007) Paperback

Book Review:

If you turn around your head, you will see someone somewhere talking about the art of ‘never giving up.’ This best Seth Godin book is not about never giving up; rather, this book will teach you how to quit and when to give up on something. When you start anything, it seems exciting. But there will be a time when you will hit a low point where nothing seems fun or exciting. According to Seth Godin, it’s a dip. This book by Seth Godinwill teach whether to grow through the dip or to give up.

Key takeaways: As the title suggests, this is a nifty little book on the art of quitting at the right things. But you would also know what happens before anyone quits.

<< Get this book >>

#3 – Linchpin: Are You Indispensable? How to drive your career and create a great future?

Linchpin: Are You Indispensable?

Book Review:

It is the age of the best. Seth Godin gives a metaphor for a doctor. When you are in a new town and suddenly become sick, who do you ask for – an average doctor? Never! You would look for the best doctor recommended by your friends and acquaintances. Similarly, your employer or client will always look for the best employee, freelancer, or service provider. If you’re not indispensable, you’re obsolete.

Key takeaways: As per Godin, fear is the culprit. And he teaches you how you can curb your fear and become who you can be. He also shows you how you can become indispensable in your career and life.

<< Get this book >>

#4 -Tribes: We need you to lead us

Tribes: We Need You to Lead Us

Book Review:

Have you ever thought that only they can start a movement, only someone else will take the lead or teach a tribe? In this beautiful book, Seth Godin will teach you that no matter who you are, you can start a movement, take the lead, and teach a tribe. In this book, Seth Godin talks about how everyone can lead, but they squander the opportunity. And he also teaches you how you can choose to build a tribe and become a leader.

Key takeaways: If you are passionate about something, a cause, a subject, or a project, you can start it, and there are a bunch of people, employees, workers, business owners, or readers who are waiting to connect with you. You don’t need to appeal to mass; you need to appeal to only those ready to become your tribe.

<< Get this book >>

#5 – Poke the box

Poke the Box: When Was the Last Time You Did Something for the First Time?

Book Review:

All you need to do is to poke the box. And that will make all the difference. Best-selling author Seth Godin says you don’t need to wait for the boss’s green light or nod to take the initiative; you can take action without permission. Godin teaches you how to start stuff throughout this nifty little book.

Key takeaways: In this top Seth Godin book, you will learn about two important things –

  • First, you will learn that no matter your authority position, you can take action. You don’t need permission to lead.
  • Second, you will learn to take the initiative by reading this short book.
<< Get this book >>

#6 – The Icarus Deception: How High Will You Fly?

The Icarus Deception: How High Will You Fly?

Book Review:

As the story goes, Icarus’s father made wax wings and told him not to fly too close to the sun. But Icarus didn’t hear the instruction; rather, he flew too close to the sun; and, as a result, fell as his wax wings melted. The moral of the story: don’t fly too high. However, in this book, Seth Godin argues that what we need to remember about the story is Icarus cautioned against flying too low as if he had flown too low, seawater might ruin the lift. This book is about understanding the safety zone, which is no longer safe.

Key takeaways: In this fascinating book, Godin teaches you how to go beyond the safety zone, how to curb mediocrity and conformity, and how to soar above the sky. Icarus’s story is a deception. If we want to win, we can’t stop ourselves from flying high.

<< Get this book >>

#7 – Purple Cow: Transform Your Business by Being Remarkable

Purple Cow: Transform Your Business by Being Remarkable

Seth Godin Book Review:

Would your jaws drop if you went out in the street and saw many white and black cows? No. But what if you see a purple one? Would you stop and pay attention? You bet you will. In this book, Seth Godin tells about the importance of being innovative and creating new products and services. He has also explained why, as a business, you need to innovate constantly. He says that the economy is changing; the business has been evolving. And if you want to keep pace with the changing economy, you must think innovatively.

Key takeaways: This best Seth Godin book is about standing out in the crowd. Seth Godin says you can’t lead the business world until you become innovative and use your ingenuity to create new products and services.

<< Get this book >>

#8 – What to Do When It’s Your Turn (and It’s Always Your Turn)

What to Do When it's Your Turn: (And it's Always Your Turn)

Book Review:

Seth Godin believes in taking up new projects now and then. This book is the result of Seth Godin’s ingenuity. He has created this manifesto to challenge individuals who are scared of failure. With beautiful pictures and reminders along with the pictures, this book can be an asset in your library; and you can go back to it time and time again.

Key Takeaways: The best part of this best Seth Godin book is the way it is formatted and created. No author has ever created a book ever like this. In addition, this book is filled with magnificent pictures and timely and beautiful reminders. It is a must-buy book for book lovers.

<< Get this book >>

This article has been a list of top Seth Godin books to read in 2022. You may also have a look at the following recommended books: –